Tool
Re-weigh the CTV ad platform ranking
Short answer
Our ranking weights proof and low friction most. If your priorities differ, move the sliders: the ranking recomputes in your browser from the same criterion scores. Prices are not calculated, because none of the ranked platforms publishes a full rate card.
Your weights
Re-weighted ranking
Scroll the table sideways
| Rank | Platform | Re-weighted score | Change vs published | Minimum spend as published | Profile |
|---|---|---|---|---|---|
| 1 | Vibe | Vibe re-weighted: 8.20 / 10 8.20 | same | Vibe's pages describe both a $50 per day figure and no minimums; confirm current terms with Vibe. | Profile |
| 2 | Tatari | Tatari re-weighted: 7.30 / 10 7.30 | same | "Tatari supports flexible minimums"; no dollar figure stated. | Profile |
| 3 | StackAdapt | StackAdapt re-weighted: 7.00 / 10 7.00 | same | Not published | Profile |
| 4 | tvScientific | tvScientific re-weighted: 6.65 / 10 6.65 | same | Not published | Profile |
| 5 | MNTN | MNTN re-weighted: 6.55 / 10 6.55 | same | "No upfront commitments. No minimums." | Profile |
| 6 | Amazon Ads (Ads Agent and DVA+) | Amazon Ads (Ads Agent and DVA+) re-weighted: 5.85 / 10 5.85 | same | DVA+: "no minimum spend". Managed service through an account executive "typically" requires a minimum spend of $50,000 (US). | Profile |
| 7 | Disney Campaign Manager | Disney Campaign Manager re-weighted: 4.00 / 10 4.00 | same | "A low minimum spend of $500 per campaign." | Profile |
| 8 | Roku Ads Manager | Roku Ads Manager re-weighted: 3.90 / 10 3.90 | same | Roku's cost guide (25 February 2026) says advertisers can start "with as little as $500" and that "$500–$1,000 is enough to get a campaign live" for most first-time advertisers. Guidance, not a stated hard minimum. | Profile |
Formula: each platform's score = sum of (criterion score x your slider value) / sum of your slider values. Scores are editorial assessments from vendor pages. Minimum spend is shown as each vendor publishes it; we do not calculate costs.
Frequently asked questions
Why doesn't the tool estimate my cost?
Because none of the eight ranked platforms publishes a complete rate card. Some publish a minimum or a CPM estimate, which the table shows as published.
What happens if I set everything to the same value?
Every criterion counts equally. The ranking then reflects the plain average of the seven scores.
Why does a platform drop out when I tick a proof type?
The checkbox keeps only platforms whose own pages describe that kind of proof. It is a filter on what is published, not on what a product can do.
Is anything stored?
No. The tool runs in your browser and nothing is saved or sent.